DXTR’s CEO Ken Madsen’s TEDx Talk from TEDx P&G Geneva in March 2016. The theme of the Ken’s talk is The Innovators Dilemma in an Exponential World and the business models this brings with it; how exponential technologies are changing the world at a pace that we’ve never seen before, and how we see playDXTR being a part of what will change the toy industry and educational system forever. Comments and feedback are welcome!

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