Judy is a Senior Project Leader and Principle Product Designer in the IDEO Palo Alto office. She is passionate about using human-centered methodologies to bring compelling new offerings into the world, from design strategy and conceptual development through implementation. Her work has spanned a variety of industries and organizations, ranging from consumer packaged goods to medical products and from government agencies to small communities in Kenya. Her background combined with her experience in rapid prototyping and creative design exploration makes her versatile in both design thinking and multidisciplinary projects across private, social, and public sectors. Outside of IDEO, Judy is a co-host of a kids PBS series called Design Squad Nation. The show teaches kids how engineering can be a part of your everyday life. The show aired January, 2011. She continues to integrate her interests in education with community outreach around IDEO. Before joining IDEO, she worked as a Mechanical Engineer for Underwriters Laboratories designing and building automation equipment. Judy studied at North Carolina State University, where she earned a B.S. in Mechanical Engineering and Masters in Industrial Design. Her graduate research studies focused on children’s flexible, unpredictable play patterns and created transformative toys to stretch the imagination of a child. As a grad student, one of her designs was accepted for 2006 production by IKEA. In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)

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